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Will SprintNextel texting fee boost spur BlackBerry sales?

Sprint Nextel Corp. is now charging 15 cents per message - a 5 cent increase - for using text messaging without a monthly package.

This move makes me wonder how many, if any, current SprintNextel cell customers will thus decide that they are doing too much text messaging lately, and might as well switch to a BlackBerry where they can send messages as part of a data plan without being literally nickel and dimed to do so.

Then again, such a move might spur Sprint subscribers to try and break their service contracts and sign up with a competitor. They might have the "material change" clause in their corner.

That's even despite the fact that subscription-based pricing plans will stay the same- $5 for a monthly allowance of 300 messages, $10 for 1,000 and $15 for unlimited usage. Extra messages above those amounts will remain at 10 cents a clip.

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